My Services

Running a business is hard! You may have started your business around something you love and are passionate about, but you might not know how to connect with your audience, make a lasting impression, and stand out from your competition.

This is where brand identity design comes in. You have a vision, an idea of what your brand represents and the community you want to build. I can bring those ideas to life.

My Packages

KIDDIE MEAL

This package is great if you’re not ready to splurge on a full branding meal and you want something foundational to satisfy your business needs!

WHAT’S INCLUDED:

◆ Branding Questionnaire (Homework)
◆ Creative Direction Document
◆ 1 Primary Logo
◆ 1 Secondary Logo
◆ 1 Logo Brandmarks
◆ 1 Colour Palette
◆ 1-2 Brand Fonts
◆ Mini Brand Guidelines PDF
◆ Google Drive Folder of Files of Deliverables
◆ 1 “File Types Guide” PDF

THE COMBO

Upgrade? Yes, please! This package is perfect if you’re hungry and ready to step into a full branding strategy, but you’re not needing too many sides.

WHAT’S INCLUDED:

◆ Branding Questionnaire
◆ Creative Direction Document
◆ 1 Primary Logo
◆ 1 Secondary Logo
◆ 1-3 Logo Brandmarks
◆ 1 Colour Palette
◆ 1-3 Brand Fonts
◆ Branded Illustrations (if applicable)
◆ 1-3 Brand Patterns
◆ Full Brand Guidelines Document
◆ Google Drive Folder of Files of Deliverables
◆ 1 “File Types Guide” PDF
◆ 1 Choice of Addition from 3 Options

FULL MEAL DEAL

Let’s supersize this bad boy! This package is perfect if you’re looking to have your business’s branding needs satiated to the fullest, and add a dessert to sweeten the deal!

WHAT’S INCLUDED:

◆ Branding Questionnaire
◆ Creative Direction Document
◆ 1 Primary Logo
◆ 1 Secondary Logo
◆ 1-3 Logo Brandmarks
◆ 1 Colour Palette
◆ 1-3 Brand Fonts
◆ Branded Illustrations (if applicable)
◆ 1-3 Brand Patterns
◆ Full Brand Guidelines Document
◆ Google Drive Folder of Files of Deliverables
◆ 1 “File Types Guide” PDF
◆ 3 Choices of Social Additions and 1 Choice of Print Addition

Wanna know more about my services, process, and prices? The full menu can be found in my PRICING GUIDE—Grab it now!

The design process

I’ll send you a Welcome Package that goes over all expectations, dates & details of your project.

Start by filling out an intake form linked on my Contact page, then we can book a call to go over your needs and discuss my process in full. If we’re a good fit and you book my services, I’ll send you your customized Welcome Package!

WELCOME

In this phase, we define your business personality, audience, values, and the creative direction we’ll take your branding.

I’ll send you homework with questions and a Pinterest exercise to complete. After we discuss your homework, I will then create a Creative Direction document for you to approve.

DEFINE

Here is where the fun really begins! This is where I develop and refine your branding

Using the approved creative direction, I will craft your logo and select your fonts and colours. I’ll add them to a presentation to show you, then revise & refine them based on your feedback. Any extra designs will be done here as well!

DEVELOP

Now is the moment you’ve been waiting for—We’ve cooked up something great, and now it’s time to serve it to your audience!

By this point, I’ve finished your branding, extra designs, created your Brand Guidelines document, and am prepping your files for delivery. I’ll send everything your way with directions on how to use them, then you’re ready to launch your new branding and confidently show the world who you are!

LAUNCH